{"id":154932,"date":"2023-04-01T17:03:12","date_gmt":"2023-04-01T17:03:12","guid":{"rendered":"https:\/\/culture.org\/?p=154932"},"modified":"2023-04-01T17:03:12","modified_gmt":"2023-04-01T17:03:12","slug":"personalized-celebrations-gain-popularity-in-travel-industry","status":"publish","type":"post","link":"https:\/\/culture.org\/travel\/personalized-celebrations-gain-popularity-in-travel-industry\/","title":{"rendered":"Personalized Celebrations Gain Popularity in Travel Industry"},"content":{"rendered":" \r\n\r\n\r\n \r\n\r\n
In the post-lockdown era, travelers are increasingly seeking unique and personalized experiences to commemorate special occasions such as birthdays, anniversaries, and other major milestones.<\/span><\/p>\n Hotels and resorts are responding to this demand by offering a more bespoke style of hospitality.<\/span><\/p>\n A recent survey of 2,000 U.S. adults revealed that 48% save travel for special occasions, and these respondents are more likely to describe themselves as happy (88%) and successful (89%) compared to those who believe in traveling as often as possible (76% and 71%, respectively).<\/span><\/p>\n IHG Hotels & Resorts’ Kimpton Hotels & Restaurants recently launched its Stay Human platform, which allows guests to connect with a Stay Human Concierge at select hotels to curate customizable packages for their celebrations.<\/span><\/p>\n Examples of these unique experiences include picnics in Russell Square Gardens at the Kimpton Fitzroy London Hotel, and in-room hair and makeup sessions at West Hollywood’s Kimpton La Peer Hotel.<\/span><\/p>\n Other properties, such as Las Ventanas al Paraiso, a Rosewood Resort in Los Cabos, Mexico, offer celebratory beach dinners with fireworks, while The Hythe, a Luxury Collection Resort in Vail, Colorado, has a $60,000 Diamonds are Forever package that includes a diamond martini, helicopter ride, outdoor photo shoot, private shopping session, and spa access.<\/span><\/p>\n White Elephant Resorts, known for its properties in Nantucket and Palm Beach, has partnerships with the members-only Barton & Gray Mariners Club for yacht excursions and Priority Bicycles for complimentary bike access, catering to guests who want to make their celebrations extra special.<\/span><\/p>\n \r\n \r\n \r\n \r\n Deb Swacker, a family travel specialist, believes this surge in special occasion travel reflects a permanent shift in spending habits, with consumers opting to invest in travel experiences over material goods.<\/span><\/p>\n <\/span>\r\n\r\n The trend toward experiential celebratory moments is driven by a focus on human connection and experiences, according to Chloe Johnston, president and founder of Chloe Johnston Experiences.<\/span><\/p>\n In addition to birthdays and anniversaries, travelers are celebrating work-related milestones and other significant life events, such as buying a new home.<\/span><\/p>\n Multigenerational family travel is also on the rise, with groups choosing to mark multiple milestones during a single trip.<\/span><\/p>\n Deb Swacker, a family travel specialist, believes this surge in special occasion travel reflects a permanent shift in spending habits, with consumers opting to invest in travel experiences over material goods.<\/span><\/p>\n The survey, conducted by OnePoll on behalf of BeachBound, found that people prefer to celebrate milestones with intimate gatherings (37%) rather than large crowds (23%).<\/span><\/p>\n Respondents indicated that they would splurge on dining (60%) and experiences (58%) when celebrating milestones, with popular activities including dinner at a fancy restaurant, celebratory food, and specialty items for the guest of honor.<\/span><\/p>\n Planning for milestone trips often begins at least six months in advance (28%), with more Americans believing that the host or guest of honor should cover the costs (28%) instead of the invited guests (24%).<\/span><\/p>\n As travelers continue to prioritize human connection and unique experiences, the travel industry is adapting to offer personalized and memorable celebrations for milestone events.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":18,"featured_media":154933,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[408],"tags":[],"class_list":["post-154932","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-travel"],"acf":[],"_links":{"self":[{"href":"https:\/\/culture.org\/wp-json\/wp\/v2\/posts\/154932"}],"collection":[{"href":"https:\/\/culture.org\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/culture.org\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/culture.org\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/culture.org\/wp-json\/wp\/v2\/comments?post=154932"}],"version-history":[{"count":0,"href":"https:\/\/culture.org\/wp-json\/wp\/v2\/posts\/154932\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/culture.org\/wp-json\/wp\/v2\/media\/154933"}],"wp:attachment":[{"href":"https:\/\/culture.org\/wp-json\/wp\/v2\/media?parent=154932"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/culture.org\/wp-json\/wp\/v2\/categories?post=154932"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/culture.org\/wp-json\/wp\/v2\/tags?post=154932"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}Bespoke Experiences for Special Occasions<\/strong><\/h2>\n
The Importance of Human Connection in Travel<\/strong><\/h2>\n
Vacation Preferences and Spending Habits<\/strong><\/h2>\n